Package deal
BRM II articles & lectures summary [BOTH EXAMS] + Marketing in Emerging Economies articles & book Ch. 1-2-9 summary (period 5) VU/IBA
. Therefore this bundle includes a lecture & articles summary for BRM II. Moreover, it includes an articles and book summary for Marketing in Emerging Economies. In period 5 of the IBA course, students will follow BRM II and choose the other course according to their own preferences. I chose Market...
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