Study guides, Class notes & Summaries

SERVICE MARKETING EXAM LATEST UPDATED QUESTIONS AND ANSWERS 2024 Which of the following sets of terms best describes a service? Deeds, effort and performances Services are produced and consumed simultaneously; this service characteristic is referred to as: Inseparability This service characteristic indicates that services do not have physical attributes and therefore cannot be perceived by the senses - cannot be tasted, seen, touched, smelt or possessed: Intangibility Which of the f...