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Ir0

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Strategische marketing blok 4.1

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macro omgeving, meso omgeving, 5 krachtenmodel van porter, productlevenscyclus, concurrentievormen, afnemers analyse, SWOT-analyse, waardestrategieen T&W, kengetallen, marktdefinities Abell, portfolio-analyse, concurrentie analyse

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  •  • 10 pages • 
  • by ir0 • 
  • uploaded  28-03-2015
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