Marketing communicatie Study guides, Class notes & Summaries

Summary for the course Marketing Communication. The summary contains lecture notes, a summary of the book, and a summary of the compulsory papers. With these summaries, I scored an 8.2 on the exam.

Hi! This is everything you need to learn for the Voice & Body language exam. This document is 48 pages and includes everything from the lectures (including experiments and images). Good luck!

All lecture notes from the course Marketing & Persuasive Communication at the Vrije Universiteit Amsterdam

This is a summary of the terms in Syllabus - Part 1. They are described in English, as they will be asked in the exam. Ideal for sticking to your course and going over the concepts.

Deel 1 Inzicht in de marketing Hoofdstuk 1 Wat is marketing? 1.1 De betekenis van marketing 1.1.1 Verschil tussen verkoop en marketing Marketing bestaat uit alle activiteiten die de verkoper en koper bij elkaar brengen. Bedrijven doen aan produceren en marketing. Het verschil tussen marketing en verkoop zit hem in de keuzemogelijkheden. Bij marketing heb je de keuze uit producten en diensten, bij verkoop niet of nauwelijks. 1.1.2 Definitie van marketing Het aanbod wordt afgestemd op de ...

This document includes summaries of assigned readings, research papers and micro-lectures, as well as in-class notes.

This document combines the information from the lectures, slides, and the academic articles. (Week 12, 13, and 14)

Alle college's en Artikelen Samengevat

English: This is a summary for the course 'Corporate Communication'. Written in May/June 2022. This course is taught in the pre-master CIS Tilburg University. In this summary you will find everything you need for the exam. -the lessons -the slides -theory from the book -examples -concepts -visions -Models + explanations -conclusions from the chapters I hope this summary will help you pass your exam :) side note: this summary can also be used by professionals! Good luck!

Clear, clear and complete notes