Vogt Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Vogt? On this page you'll find 25 study documents about Vogt.
Page 3 out of 25 results
Sort by
-
Summary of all 10 articles for Marketing Management
- Summary • 23 pages • 2018
-
- $4.41
- 4x sold
- + learn more
This summary includes all information you need to know about the articles for the exam. The articles are:
- De Swaan Arons, M., van den Driest, F., Weed, K. (2014). The Ultimate Marketing Machine. Harvard Business Review, 4, 55‐63.

- Müller, H., Vogt, B., & Kroll, E. B. (2012). To Be or Not to Be Price Conscious—a Segment‐Based Analysis of Compromise Effects in Market‐Like Framings. Psychology & Marketing, 29(2), 107-116.

- Lockshin, L., & Cohen, E. (2011). Using product and retail ch...
-
And in what way will your future research contribute to your identity as scholar-practitioner who is dedicated to positive social change?
- Answers • 2 pages • 2019
-
- $17.49
- + learn more
Introduction 

In this last week, you bring your skills in critically evaluating research to a final discussion of what it means for the components of a research study to be logically connected. As you recall from previous weeks, this connection refers to alignment.

You also consider the social change implications of research. Engendering positive social change is at the core of Walden University’s mission. As future researchers and scholar-practitioners in your fields, you have likely had, a...
-
Logistics Management 314 notes
- Summary • 158 pages • 2018
-
- $8.32
- 16x sold
- + learn more
Logistics Management 314 Notes. Covers Topics 1 to 7.
-
Summary ALL articles of Marketing Management
- Summary • 66 pages • 2017
-
- $5.51
- 7x sold
- + learn more
Articles:
 De Swaan Arons, M., van den Driest, F., & Weed, K. (2014). The Ultimate Marketing Machine. Harvard Business Review, 4, 55‐63.

 Challagalla, G., Murtha, B.R., & Jaworski (2014). Marketing Doctrine: A Principles- Based Approach to Guiding Marketing Decision Making in Firms. Journal of Marketing, 78(4), 4-20.

 Frambach, R.T., Prabhu, J., & Verhallen, T.M.M. (2003). The influence of business strategy on new product activity: The role of market orientation. International Journ...
-
Marketing Management Week 2 Academic Papers
- Summary • 7 pages • 2015
-
Available in package deal
-
- $4.41
- 2x sold
- + learn more
Summary of the following 3 papers:
Müller, H., Vogt, B., & Kroll, E. B. (2012). To Be or Not to Be Price Conscious—a
Segment‐Based Analysis of Compromise Effects in Market‐Like
Framings.Psychology & Marketing, 29(2), 107-116.
Venter, P., Wright, A., & Dibb, S. (2015). Performing market segmentation: a
performative perspective. Journal of Marketing Management, 31(1-2), 62-83.
Lockshin, L., & Cohen, E. (2011). Using product and retail choice attributes for
cross-national segmentation. Europ...
Get paid weekly? You can!
That summary you just bought made someone very happy. Also get paid weekly? Sell your study resources on Stuvia! Discover all about earning on Stuvia